About GoodUp
GoodUp connects companies, governments, funds and impact organisations in one connected platform for volunteering, giving, fundraising, grants and impact measurement.
One connected ecosystem — We believe social impact works best when organisations collaborate instead of operating in silos. That’s why we bring volunteering, giving, funding and impact measurement together in one shared infrastructure.
Designed for collective action — Our platform helps people, organisations and communities contribute time, skills, money and resources to the initiatives creating the greatest social value.
Impact you can actually measure — By combining engagement tools with impact measurement and reporting, we help organisations make social value more visible, measurable and scalable.


Who we serve
GoodUp supports organisations across the entire impact ecosystem — helping them activate people, collaborate more effectively and create measurable social value.

Companies
Engage employees around volunteering, giving, wellbeing, sustainability and social impact.

Impact Organisations
Access volunteers, funding, visibility and partnerships to grow their impact.

Governments
Strengthen participation, community engagement and collaboration around local societal challenges.

Funds
Streamline grant management, funding flows and impact reporting through one transparent system.
Our mission
GoodUp is building the Operating System for Doing Good — enabling collective action at scale through one connected ecosystem.
Our mission is to make it radically easier for people, companies, governments and funds to contribute time, skills, money and resources to the initiatives creating the greatest social impact.
By bringing volunteering, giving, grants, fundraising and impact measurement together in one scalable system, we help organisations activate people, collaborate more effectively and make social value measurable.
We believe the future of impact is not built through isolated initiatives, but through connected ecosystems working together around shared societal challenges.

What we build
GoodUp brings volunteering, giving, grants and impact measurement together in one connected platform designed for collective action at scale.
Volunteering & Challenges
Activate employees and communities through volunteering, team actions and challenges.
Donate & Payroll Giving
Enable donations, employer matching and payroll giving directly within organisations.
Challenges & Deeds
Encourage participation and behavioural change through campaigns, challenges and everyday actions.
Grants Management
Manage applications, approvals, reporting and funding flows in one transparent system.
Impact Measurement
Make social value measurable through dashboards, reporting and Social Handprint insights.
Built in Europe
GoodUp is built in Europe — shaped by European values around collaboration, privacy, transparency and social responsibility.
Privacy by design — We believe organisations and communities should stay in control of their own data, ecosystems and impact.
Local ecosystems matter — Real impact happens locally: in neighbourhoods, companies, schools, municipalities and communities. Our technology is designed to strengthen and connect these local ecosystems at scale.
Open and collaborative — We believe the future of impact is built through partnerships, interoperability and shared infrastructure — not closed systems and fragmented initiatives.
Technology for Good— While many digital platforms optimise attention and consumption, we believe technology should also help strengthen communities, participation and collective action.

Our story
Our story started in 2007, when Anna Chojnacka and Bart Lacroix founded the do-good platform 1%Club — enabling people from all over the world to support social impact projects by contributing 1% of their time, knowledge, skills or money.
In 2016, we evolved into a Software-as-a-Service company, bringing our platform technology to enterprises looking to engage employees around sustainability, social impact and inclusion.
Today, GoodUp brings together volunteering, giving, fundraising, grants and impact measurement in one connected platform designed to activate people, strengthen communities and enable collective action at scale.

Our culture & values
We are a team of builders, entrepreneurs, technologists and impact-driven people working on one shared mission: making collective action easier, more scalable and more measurable.

We are open
We believe in openness, transparency and sharing knowledge, ideas and feedback to build stronger ecosystems together.

We are positive
We believe optimism and energy can help drive meaningful change in organisations, communities and society.

We are one
We work collaboratively across teams, partners and communities because collective action creates stronger outcomes.

We do good
We believe businesses, technology and people can and should be a force for positive social impact.

We are ambitious
We think big, move fast and continuously push ourselves to create greater impact at scale.
Our team
GoodUp is built by a team of entrepreneurs, technologists, designers, community builders and impact-driven people working together to make collective action easier and more scalable.
From volunteering and giving to grants, fundraising and impact measurement — our team combines experience across technology, social innovation and ecosystem building.
We work together with companies, governments, funds and impact organisations to help strengthen collaboration around shared societal challenges and create measurable social impact at scale.
What connects us is a shared belief: technology can help strengthen communities, activate people and accelerate positive societal change.

Join the movement
We believe the future of impact will be built through connected ecosystems, collective action and measurable social value.
Whether you are a company, government, fund, impact organisation or changemaker — we invite you to help shape the next generation of infrastructure for doing good.
Together, we can make participation easier, collaboration stronger and social impact more scalable.
Let’s team up for change!
